Enrico Bertini at Visuale asks how important is interactivity in information visualization? As a proponent of QlikView, Spotfire, Tableau and others, I think it’s extremely important. Interactivity is the future, it’s “make or break.”

I’ve been implementing speed-of-thought interactive BI tools for 6 years and I don’t want to do it any other way. When I watched my first seasoned executive lose restraint and laugh uncontrollably as he got instant answers to his hardest questions, I knew this was the only way to go. When my end-user training sessions end late because everyone is so excited about what they can do, it’s clear that people NEED interactivity.

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